The Art of Whiskey – The Big Game Whiskey Experience

Tastings of the World’s Most Prestigious Whiskeys & Fine Spirits

Indulge in the ultimate celebration of craftsmanship and heritage as we showcase the finest whiskeys and spirits from around the globe. From prestigious heritage labels to innovative craft creations, this exclusive event promises an unparalleled tasting experience.

Every year, the world’s elite—wealthy socialites, celebrated athletes, renowned celebrities, influential politicians, and media moguls—gather to revel in this remarkable experience.

Enjoy complimentary samples of the finest whiskeys and spirits, artfully paired with ultra-premium cigars, exquisite culinary creations, international gourmet coffees, and the soulful sounds of New Orleans jazz. This event is thoughtfully designed to delight both seasoned connoisseurs and curious newcomers, offering master classes, sports memorabilia, and insights from experts who will guide you through the nuances of each sip and puff.

Networking: Forge Unparalleled Connections

Super Bowl week is a time when the biggest deals and partnerships are made, and our event stands at the epicenter of it all. Join entrepreneurs, business leaders, prominent politicians, elite athletes (current and retired), and celebrated figures from entertainment and society.

Our event attracts top venture capitalists, hedge fund managers, investors, and family offices, as well as the most powerful executives and innovators in sports and business. This is your chance to connect, collaborate, and create lasting relationships in a luxurious and inspiring environment.

As Seen on National Media

CBS and the official NFL Network have consistently ranked us among the top, most flavorful, and unique Super Bowl events. National media outlets cover our event each year, highlighting the celebrities, athletes, and extraordinary whiskey and spirits brands we proudly feature. Secure your opportunity to enjoy unparalleled exposure and be part of the story. We are excited this year to announce that ESPN will be broadcasting live from our event!

An Evening of Sophistication and Artistry

To elevate this year’s experience, we are partnering with M.S. Rau, one of the nation’s top three fine art, antique, and jewelry galleries. Marvel at masterpieces by Picasso, Monet, and Van Gogh, alongside artifacts owned by icons such as General Napoleon, President Lincoln, and Winston Churchill. This world-class setting provides the perfect backdrop for the Super Bowl’s largest and most refined Whiskey & Spirits tasting.

Confirmed Guests:

Bub Means, WR New Orleans Saints
Dylan Laube, RB Oakland Raiders
Ella Markovsky (Mrs. Universe 2022-2023, Mrs. Classic International 2024)
TJ Ward, 3X Pro Bowler, Super Bowl Champion
Gerald Smiley (MLB former Texas Rangers pitcher- they won World Series 2023)
Tommy Habeeb (Owner/Founder of one of the top 10 Hit & longest running reality
Mike Sherrard (NFL Dallas Cowboys Super Bowl Champion)
Kenny Gant- (NFL Dallas Cowboys Multi-Super Bowl Champion)
Damien Robinson- (NFL Jets, Seahawks, Buccaneers)
Taylor Mathis- Sports Betting Content/Betting Analyst. Top Sports personalities and celebrity on Draft Kings, Sports Podcaster, STUNNING model, friend and interviewer of all the biggest sports teams and athletes.
Ron Isley, lead singer of Isley Brothers, “longest, most influential, and most diverse careers in the pantheon of popular music”. For over 50 years they’ve DOMINATED the Grammy Awards, Grammy Hall of Fame, the TOP of the charts, platinum albums, Rock N Roll Hall of Fame, Motown Record-breaking- for 50 years!!!
Kandy Isley, female super group, JS Band, with hit song, “Ice Cream”. She’s also featured on the Isley Brothers’ single “Busted” (US #113) from the latter album. It was nominated for a 2004 Grammy Award for Best R&B Performance by a Duo or Group with Vocals.
Kidsilver- 9 time Platinum Producer/Engineer producing the top hits for the top performers in the world: Megan Thee Stallion, Lil Baby, Slim Thug. 2 BILLION streams on Spotify alone (the top 15% of all the music industry). 11 BILLION Video views.
Yaz- Hit Music Producer for Justin Bieber, Usher, & many A-List performers, TOP 50% of all studio engineers. Over 33 MILLION streams (she is the TOP 5% of the music industry). She works with all the biggest record labels, producing/engineering the biggest hits.
Tully Banta Cain- Super Bowl legend. Won 2 Super Bowl rings with Tom Brady. Owner of BFL, Beach Football League.
Doc Curry- one of the TOP LEGENDS of all Rap, Hip-Hop, who helped create the entire Rap/Hip-Hop modern-day music. LEGENDARY Dr Dre partner. Member of NWA, the greatest and most influential rap/Hip-hop supergroup that is the foundation of all rap and hip-hop. Co-Founder of Death Row Records, first Rap/Hip-Hip to hit #1 on Billboard charts. At the 66th Annual Grammy Awards, Curry won a Grammy Lifetime Achievement Award along with N.W.A., alongside Ice Cube, MC Ren and DJ Yella.
Aaron Gilbert- one of Hollywood’s biggest movie producers, and producer/owner of Joker, with Joaquin Phoenix and Robert De Niro, one of the most successful superhero movies of all time.
Nick Ferrara- TV Host/Interviewer for NFL televised games, Amazon Thursday Night Football, Host of F1 (the 2nd largest event under Super Bowl), ESPN ESPY’s Awards host, MTV, & the MAIN host of the Kentucky Derby (one of the most attended/most watched events in America).
Lisa Dinero/Lisa Crawford- Grammy Award winning, Best Album of the Year for contributions to Missy Elliot’s “Under Contruction” album. Songwriter/contributor to the greatest artists and producers of all time: Timbaland, Wycliff Jean, Master P, Birdman, and more. Just got off tour with Jacquees. Headlinged Leigh Steinberg’s 2023 Super Bowl stadium party.
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